Last year, we focused on an organization’s ability in Sustaining Excellence to maintain relevance with the New Baseline. We shared with our delegates how we can sustain quality service for the long run to establish a long working relationship with our customers.

One of the main ingredients in sustaining excellence is the ability of the organization to consistently keep their customers feeling ‘important’ even though there are ever growing requirements and increased customer expectations as the society advances.

At the end of the day, it is evident that the customers are the bridge between the profits an organization can make right now and in the future.

In the age of the elite customer experience, a long working relationship with the customers will keep that ‘bridge’ intact and have the potential to expand.

So how do we actually put the customer in the CENTER of our business and marketing efforts?

For the 11th CCAS Regional Contact Centre Symposium this year,we will be looking at ways that we can build an organizations’ strategy that is designed to focus on the customer rather than the sale. By making the customers feel that we truly understand them from their standpoint to satisfy them in both their needs and wants while exceeding their expectations.

That is, embracing the mindset of Customer Centricity to service our customers.

In our first ever crossover, CCAS will also be hosting the Asia Pacific Contact Centre Association Leaders (APCCAL) Conference and Expo 2015 in conjunction with our 11th CCAS Regional Contact Centre Symposium

Running across a 2-day event, we will be tapping and sharing the knowledge and expertise of various industry experts not just locally but from the region.  The Symposium will enlighten what are some of the innovative techniques and methods on manpower resources, strategies, people management and latest trends in technologies that can be used to put the customers in the epicenter of a business.

Photos from Day 1 of Symposium & APCCAL EXPO

2015 is a special year as we won the bid to host the Asia Pacific Contact Centre Association Leaders EXPO in Singapore! Check out the photos from Day 1 here.

Posted by Contact Centre Association of Singapore on Friday, 2 October 2015

 

Photos from Day 2 of Symposium & APCCAL EXPO

2015 is a special year as we won the bid to host the Asia Pacific Contact Centre Association Leaders EXPO in Singapore!Check out some of the photos from Day 2 here.

Posted by Contact Centre Association of Singapore on Friday, 2 October 2015

 

Our Sponsors
DIAMOND APCCAL SPONSOR



SILVER APCCAL SPONSORS

       

 


APCCAL BOOTH SPONSORS

            


For more information, please email secretariat@ccas.org.sg